Thursday, July 11, 2013

"Color Mosaic" Free Presentation Template (July 2013)

"Color is to the eye what music is to the ear." 
                               - Louis Comfort Tiffany

Chicago is graced with numerous installations by Louis Comfort Tiffany Design & Decorating Studio. 

Just to name a few: Marquette Building, Macy's on State St. (fka Marshall Field & Co.), Palmer House Hilton and Chicago Cultural Center. The Richard H. Driehaus Museum is hosting an exhibition this fall that will feature sixty works by Tiffany and associates, visit the Driehaus Museum website for more information.

Today, I'm celebrating being certified for the Historic North Loop Tour, in which treasures like those mentioned above are a big part of the tour give by Chicago Architecture Foundation

Beginning this month, I'm applying my design to the Universal Pitch Deck format. Remember this my "ultimate 12-slide structure for any presentation" which I wasn't implementing on previous templates. Thus the master designer was the inspiration for this month's {free} presentation template. Download via the SlideShare link below.




Thursday, June 27, 2013

How to Use Right-facing Pages to Your Advantage

This year’s Printers Row Lit Fest was an opportunity to talk with several self publishing entrepreneurs or authors/artists. Bravo to all who have made this journey!


We bought books from two indie/self publishers at the Lit Fest; both books are image intensive. One photographic the other illustrative. However, one noticeable difference was the placement of (single) page images.


The book designer of the illustrative book failed to recognize that the artist’s illustrations should have been on right-facing page.


The right-facing page in ANY [printed] book or publication is the most valuable space. Our eye is naturally drawn to the right-facing page. Turn the page of a book or magazine, the physical action of turning the page reveals the right-facing page first. (Except for some cultures who’s written orientation may be different.)


Using the right-facing page to your advantage
Exhibit A: Image on left.

The illustrated book failed to create a proper title page for each section; placing the illustrations on left-facing page with no designated chapter page. The artist’s illustrations the showcase of the book.


In contrast to the coffee-table book which created a spread. Using both left and right pages to designate a new chapter.
Exhibit B: Shift the image to the right.
The noted difference between these two book designers is a designer who clearly understands foundational strategies to creating a reader-centric experience.


Exhibit C: Ideal page spread introducing a chapter or section

Thursday, June 6, 2013

"Art Deco" Free PPT Template

In celebration of the Century of Progress Exposition which opened May 27, 1933 in Chicago which has come to symbolize the future of our country in the midst of global economic and political turmoil. 

This FREE Powerpoint template celebrates the bright colors and geometric shapes popular during the 1930s.


 
Art Deco can be interpreted as the 'bridge' between the hand craftsmanship of the early 20th century and the mass production of the machine age following World War II.  The juxtaposition of rectilinear and geometric shapes alongside highly stylized forms of nature remains fresh and bold.  Chicago's abundant art deco buildings continues to amaze: Chicago Board of Trade, Bank of America (Field Bldg), Palmolive (Playboy), 333 North Michigan Ave and many more. 


Tuesday, May 21, 2013

"Perfect Practice, Makes Perfection"









(Corrected) Wednesday May 22 is National Musical Instrument Day.


I am surrounded by the musically inclined. Bass. Guitar. Violin. Piano.

I have attended numerous lessons, recitals, performance tests and events. 

I am not a musician. I wholeheartedly embrace musical study and play for all children (and adults). 

Both of my daughters have learned to play an instrument and acquired the appreciation of additional instruments. Learning to read (and write) music has been extremely beneficial to their academic successes; as well as the discipline of practice. Everyday. 

My husband picked up the bow and bass after decades and practices everyday. 

Have I tired of hearing the same songs over and over again? Yes. However, the reward lies in their individual achievements of excellence and the appreciation of music and those who invest in their craft. Observing and encouraging my children to play a musical instrument has reminded me of the discipline and passion that we should apply to any aspect of our growth.

Thursday, May 16, 2013

Spring Celebration 10% Discount New Projects




For the third year in a row, I am offering a discount on creative services. 

Ten percent off new projects (please no updates to previous projects) now through June 28, 2013.

For more information, visit: Spring Celebration

Spring is undoubtedly my favorite season. When spring arrives, there are numerous celebrations in my family including four birthdays, mother & father days, and this year another high school graduation.
  • Have you been thinking about launching that ebook?
  • Catch the newest trend... proposal and pitch deck.
  • Is your pitch/presentation deck in need of a new look?

Reach out to me today so we can discuss your project and get started NOW.

One of my client's recently said the following about their proposal-as-pitch deck.
"A visually-elevated and professional presentation of our company to prospective clients, receiving positive feedback and {serious} interest in our services."
Tyler B.
Sr. VP Global Sales

Monday, May 13, 2013

UP Lincoln Park Style

Woke this morning to a few of these outside my window... 

Photo by Dominic R. Sondy

Monday, May 6, 2013

Stock Images: A Double Edge Sword


Last week I received the following pieces of mail: a über large postcard for hearing devices and the neighborhood coupon booklet. Each of these arrived the same day. 


Take a look at the handsome couple. The same two people! My neighbors in the elevator must have thought I was nuts listening to me laugh. 

What are the chances that a designer would select the SAME couple for their layout and those unrelated pieces of direct mail would land in my mailbox on the SAME day?

I use stock photos and illustrations for my clients, I do prefer custom photography but most of the time the budget just doesn't allow me to hire a professional photographer or illustrator.  I dig deep into a search, using key words appropriate for the project/message and attempt to avoid the most popular or downloaded images.

How do you handle your image searches to avoid this situation?